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Tricentis EMEA Partner Kickoff 2026

From 17 to 18 March we participated in the Tricentis EMEA Partner Kickoff 2026 event in Barcelona, where strategic partners from the region launched 2026 together.

2026-03-17
Barcelona, Spain

The two-day event focused on the future: Tricentis strategic directions, the rise of AI-driven testing, and partner growth opportunities. We got first-hand insights into the roadmap, innovations and how AI is reshaping quality assurance.

The event was not only professionally inspiring, but also an excellent opportunity to build relationships and prepare new collaborations. We will incorporate the knowledge and experience gained into our work to create even more value for our clients in 2026.

What was the event about?

The focus of the event was on the 2026 strategy, strengthening partnerships and AI-driven quality assurance.

1. Strategic directions and growth plans
Tricentis management presented the company's global and EMEA focuses, market trends, and growth opportunities that they are looking at together with partners this year.

2. AI and innovation in testing
A highlight was the role of AI in software testing and quality assurance. They demonstrated through concrete examples how AI accelerates testing processes, reduces risks, and opens up new service opportunities for partners.

3. Product news and roadmap
We got a detailed insight into product development directions and upcoming innovations that will determine the professional focus for the next period.

What does this mean for us?

The participation confirmed that AI-driven quality assurance will play a key role in the coming years. We incorporate the professional and strategic knowledge gained here into our own solutions to create even greater business value for our clients.